23 Biggest Aldi Competitors (Usa, Europe, Australia + More)

Founded 10 July 1946




(split in two parts in 1960, renamed to Aldi Nord and Aldi Süd in 1962)




Theo Albrecht

, Germany (Aldi Nord)


, Germany (Aldi Süd)

Number of locations






Convenience shop
Revenue Increase


121.1 billion (2021)



Trader Joe’s

(Aldi Nord)



Aldi, one of the most popular discount supermarket chains worldwide. It began in Germany but has since grown to over 10,000 shops worldwide.

  • Aldi may be the best discount supermarket in the country, but did you know that there are other Aldi rivals? You need not look any further. You’ll find the top 23 in this article. Continue reading to discover all the details!
  • Aldi Competitors In 2022
  • Lidl. Walmart, Woolworths Coles, Coles. Tesco. SuperValu. Kroger. Many supermarkets offering extreme value offer excellent products and low prices. Aldi’s selection is not as extensive as some of these supermarkets. This is because stores are focusing more on helping consumers find affordable goods that they can afford.

  • Are you interested in learning more about Aldi and its competitors? Do you need to find out how many Aldi stores there are, how much revenue it makes, etc. You can find all of the details below!
  • 1. Lidl
  • Lidl is thought to be the biggest competitor to Aldi because it was also founded in Germany by the same family, and it offers cheaper items for consumers.

    Aldi has other locations across the United States.

    On top of that, Lidl has special offers every week and has more company-owned brands than Aldi, and the German locations generated revenue of more than 28.3 billion euros in 2020.

  • Currently, there are more than 10,000 locations of Lidl, and it has meat, poultry, kitchen items, canned goods, and much more!
  • 2. Walmart
  • Aldi’s main competitor is Walmart, which sells groceries, canned goods and other similar products at extremely low prices.

  • Aldi may be more affordable than Walmart overall. Aldi, however, is better if your budget is tight.
  • With more than 10,000 stores worldwide and $559 billion in revenue for 2020, Walmart keeps the top spot as the leading retail chain worldwide.

  • 3. Amazon
  • Amazon boasts more than 175 fulfillment centres around the globe, making it a strong competitor to Aldi for consumers looking for food and consumer products.

    However, the difference with Amazon is that you can purchase household food items from places worldwide, although it’s going to be more expensive than Aldi.

    Amazon’s 2020 revenue was $386 billion. This is ridiculous considering Amazon is an e-commerce company.

  • 4. Dollar Tree
  • Dollar Tree can be a strong competitor to Aldi’s, as everything is only $1 at Dollar Tree. However, some stores include products up to $1.50.

    Aldi may have lower quality products than Dollar Tree. Still, Dollar Tree offers generic brand canned goods, household items, kitchen supplies, and more.

    Dollar Tree had a revenue of $23.611 billion in 2020. It has more than 15,000 stores across the United States making it a highly-respected extreme retail store.

  • 5. SuperValue
  • SuperValue offers extremely affordable prices, which makes it an attractive competitor to Aldi.

    SuperValue owns grocery stores, supermarkets and pharmacy services.

    SuperValue is also a wholesaler/retailer that sells grocery brands, household goods and other products similar to Aldi.

    SuperValue saw its revenue reach $14.16billion for 2018 and operated more than 3,300 stores throughout the United States.

  • 6. Whole Foods
  • Whole Foods boasts more than 500 locations in the United States, Canada, the United Kingdom and other countries. This is an important grocery store that sells organic foods and healthier products.

    In 2020, revenue exceeded $385.6 billion for Whole Foods, and it’s a competitor to Aldi in the grocery department.

    Whole Foods are more expensive than Aldi due to the superior quality.

  • 7. Costco
  • Costco is America’s largest wholesale club and rivals Aldi when it comes to grocery items. Costco is a wholesaler that sells large quantities of items which allows you to save money.

    Costco sells many items such as groceries, electronics, food fresheners, frozen foods. Clothing, pet supplies and other goods that aren’t available at Aldi.

  • Costco, which has more than 800 warehouses around the world, is also a member-only club. In 2020, its revenue topped $122 million!
  • 8. Target
  • You might want to buy groceries that are cheaper but have better quality than those you can find at Aldi.

    In that case, Target is an excellent choice because it’s cheaper than some grocery chains, making it a tough competitor to Aldi.

    Target has more to offer than just grocery items. Target stocks home goods as well electronics, furniture, small appliances, and lawn and garden supplies.

    Target had a revenue of $93B in 2020 from more than 1800 retail locations across America.

  • 9. Asda (England).
  • Asda can be found in England and is a major supermarket chain.

    At the moment, 633 Asda shops are located in England. On top of that, the company has increased sales over the past year to have a 2020 revenue of $27 billion.

  • 10. Safeway
  • Safeway has more than 2200 locations in America and is the largest US supermarket chain. It is also a competitor to Aldi when it comes to low-priced grocery and other items.

    Albertsons is Safeway’s parent company. Safeway made more revenue as a result, as shown by its 2020 revenue of $62 million.

  • 11. Kroger
  • Kroger in America is a large company. As one of America’s largest supermarket chains, Kroger can compete with Aldi to provide quality food products at lower prices.

    Kroger’s generic brand is also more economical than the name brand brands. This makes it comparable with Aldi.

    Kroger has also launched a Private Selection Brand, which is a brand with a better quality, yet more affordable range of Kroger products.

    Therefore, with more than $70 billion in revenue for 2020 and over 2,868 locations nationwide, it’s no surprise Kroger competes directly with extreme value stores like Aldi.

  • 12. Giant Eagle
  • Giant Eagle can be considered a major competitor to Aldi. However, Aldi tends to have lower prices per unit than Giant Eagle.

    Giant Eagle has a lot to offer, including low-priced items as well as a large variety at each of its locations.

    Moreover, Giant Eagle’s revenue was $9.7 billion in 2020, and there are more than 460 Giant Eagle stores across the United States.

  • 13. Dollar General
  • Dollar General has a lot in common with Aldi. It offers household and grocery goods that are cheaper than those of other brands.

    At Dollar General, you can find canned goods, pop, water, clothing, makeup, pet supplies, cleaning supplies, and much more.

  • With more than 14,000 locations and 2020 revenues exceeding $27.754 Billion, it is a high-end retail chain with many great products at incredible low prices.
  • 14. Morrisons (England)
  • Morrisons stores can be found throughout England. This supermarket is an alternative to Aldi.

    Morrisons has a better product quality than Aldi and is known for fresh food.

    Morrisons also has approximately 500 locations in England, Scotland, Wales and Wales. These stores allowed Morrisons $17.5 million British Pounds for their fiscal year.

  • 15. IGA Australia
  • Aldi is not the only competitor to IGA. It is the fourth-largest supermarket chain in Australia.

    At IGA, Black and Gold is the store brand that’s very similar in quality to Aldi products but can be cheaper than Aldi. IGA also has more products that Aldi.

    There are over 1,400 IGA branches in Australia. Total sales exceeded $8.3B.

  • 16. Kaufland
  • Kaufland competes directly with Aldi. It was established in Germany, but has since expanded to many European countries, including Romania, Slovakia and Poland.

    Kaufland has Lidl as a sister business, so it is easier for Kaufland’s customers to find them.

    There are over 1,400 Kaufland locations in the European market right now. The company also generated more than 25.5 million euros of revenue for 2020.

  • 17. Woolworths
  • Woolworths outlets can be found all over Australia.

    That said, it’s a leading competitor to Aldi, being the biggest supermarket chain with multiple private labels and generic brands available for consumers.

    The Woolworths Food Line, Essentials Gold, The Odd Bunch & Delicious Nutritious are all quality brands, which you can find at the store.

    A further 64 Woolworths Metro stores are located throughout Australia. 987 Woolworths supermarkets can be found across Australia. Woolworths also reported an annual net profit in excess of $2.1billion from 2020 to 2021.

  • 18. Coles
  • Aldi is the largest competitor to Coles. This is because the supermarket boasted more than 807 outlets across Australia with a revenue of 38.56 trillion Australian dollars.

    Coles is also home to more than eight brands, both generic and private label, that are available for purchase by consumers.

  • Coles
  • Coles Smart Buy
  • Coles Simply Less
  • Coles Finest.

    Coles Australia has a wide range of products including household items and grocery items.

  • 19. Tesco
  • Tesco is among the top retailers worldwide and is directly competing with Aldi.

    Tesco stands for quality products and excellent customer service. Tesco stocks both groceries and general merchandise within each of its stores.

    Tesco also operates more than 4,600 Tesco Stores around the globe, and had 53 billion British Pounds of revenue for 2020.

  • 20. NettoMarken-Discount
  • NettoMarken-Discount is similar to Aldi because it’s a leading German supermarket chain that made revenue of 14.6 billion euros in 2020.

    At NettoMarken-Discount, it offers fresh foods and many organic foods, but it’s much cheaper than higher-end stores like Whole Foods.

  • 21. The Sailing Group Europe
  • Sailing Group was established by Danes in Denmark. However, it also has stores in Poland. Therefore, it’s a direct competitor to Aldi due to the strong brands it has available for customers.

    The Sailing Group, a European competitor to Aldi, offers grocery stores, coffee shops and department store, as well as restaurants.

    The Sailing Group, which aims to make everyday life easier for its customers, is likely to continue expanding and compete with Aldi.

  • 22. The Schwarz Group
  • Aldi is directly challenged by the Schwarz Group. They operate hypermarkets as well food stores and supermarkets.
  • Lidland is the second largest store that the company operates. It can also be found in 26 other countries.

    This is Aldi’s equivalent with affordable generic and brand-name brands.

  • 23. Sainsbury’s (United Kingdom)
  • Sainsbury’s is the second-biggest supermarket chain found in the United Kingdom. Aldi’s second-biggest supermarket chain is Sainsbury’s. Customers get better quality at lower prices from this competitor.

    Sainsbury’s also has 45 locations and offers a variety of customer services including online ordering and delivery. Also, Sainsbury’s is known for exceptional customer service.

  • Sainsbury has been a profitable supermarket chain since 2021. In 2020, it generated 32.3 billion British pounds in revenue.
  • If you want to learn more about Aldi, you can also see our posts on Aldi statistics & facts, how to shop at Aldi, and if Aldi buys food from China.

  • Conclusion
  • Aldi’s competitions include Lidl. Morrisons. Coles. Tesco. Woolworths. IGA. Safeway.

    Aldi also faces competition from large-box retailers and grocery stores such as Costco, Walmart and Target that have thousands of locations around the world and generate huge revenue.

    While Aldi might beat some of its competition on prices, the quality and variety of products are better at some other stores, such as NettoMarken-Discount.

    Aldi remains a good supermarket, where you will find low-priced items for household or grocery use.

    Aldi is most famous in which country?


    Is Aldi and Lidl competitors?

    There are no competitors. “Our model includes no service and little marketing” Mere stores can double up as warehouses. Photos from Europe will show pallets with items. Expect suppliers to also deliver directly to shops. Each shop will measure approximately 10,000 sq.ft. May 8, 2021

    What Is The Biggest Supermarket In Europe?

    Schwarz Group (a German retail company that owns Lidland and Kaufland) ranked first in sales at 120 billion euros as of 2019. Aldi followed with 65 and 66 billion euros respectively. Jan 14, 2022

    Two Brothers Own Aldi and Lidl?

    Aldi and Lidl both belong to Germans, but they aren’t related. Josef Schwarz was the original founder of Lidl. He started his grocery business in 1933 and later opened the first Lidl Store in 1973.

    .23 Biggest Aldi Competitors (Usa, Europe, Australia + More)

    See also  2024 Guide: Credit Card Payments at Aldi - Mastercard, Visa, AmEx Accepted?